Our Story

A letter from our owner:
Hi all,
Let me start by saying it is so amazing to have you as a customer, friend, and supporter.
It has always been my dream to make a mark in the world of fashion - so starting this brand has been an incredible and wild journey. While starting a business is no walk in the park... it has been so rewarding thus far to see it all come to life.
Now, how I got to this point; it's really all about my shopping addiction and concern for the impact the fashion industry has created. Sustainability is something I knew I needed to integrate into this business because of the state of our climate. But, with that said, I did not want to sacrifice the ease or familiarity of shopping and browsing online. That's when I knew exactly what I wanted to accomplish with this brand. At 'The Current' we strive to have all of the feels and vibes of your favorite stores and brands, just with as little as impact on the Earth as possible. So, that's what our mission will be.
I have such big ideas that I cannot wait to share with you and make a reality. This is for the dreamers... and the shopaholics.
xoxo, Bailey